Hello,
I am Brandon

Brand Marketing Strategy
& Digital Strategy Executive

Corporate Marketing Skills

Corporate brand strategy and online marketing and analytics professional seeking a position that allows me to bring my expertise to a dynamic, thriving, and stable environment.

Leadership

ROI Analysis

Research Methods

Thought Leadership

Collaboration

Agile/Scrum

PR/Media Relations

Reporting & Industry Analysis

Experience

Vice President of Marketing and Communications

Greater Omaha Chamber

Lead efforts to boost brand recognition and drive revenue growth with a focus on data-driven insights. Develop marketing strategies that effectively engage target audiences while aligning with overall business goals by tracking trends and monitoring consumer behavior. Maximize the visibility of the brand across multiple online and offline platforms. Assemble and motivate high-performing teams and encourage collaboration across departments to ensure the execution of integrated marketing campaigns. Monitor key performance indicators (KPIs) and conduct thorough market research to continuously refine the marketing approach to enhance customer satisfaction and expand market share.

Deputy Director of Communications and Online Media

United States Senate

Developed and executed marketing and communications strategies and managed online presence for U.S. Senator. Developed new ways to engage constituents using email campaigns, social media, website, and mobile. Assisted with speech writing and created media plans, arranged media interviews, and developed press releases.

Director Of Online & Digital

NRG Media

Senior Marketing Manager

Valmont

Develop marketing strategy for Utility division targeting transmission, distribution, substation and services marketing in North America. Research and analyze market and competitive data for division and corporate reporting. Develop marketing assets to target a range of audiences. Establish thought leadership webinars for industry professionals Generate industry white papers and project case studies.

Director of Online Marketing

Right at Home

Develop B2B and B2C online marketing strategy for corporate and local web presence for second-largest home care franchise system in the world. Create and maintain organic and paid search efforts. Oversee S.E.O, social media, email marketing and S.E.M campaigns. Grow online traffic annually and improve lead conversion rate annually. Create and host online marketing webinars, tutorials and strategies to engage the network internationally. Direct report for 10 online marketing specialists.

Web Director

Home Instead

Created online strategy for domestic and international franchises including website design, content development, social media, and S.E.O. Executed multiple online campaigns simultaneously; analyzed and critiqued third party vendors for best practices. Create best practices guide for local store marketing.

Director of Online & Program Director

Clear Channel

Created and executed station marketing plans. Created all email, web, and print advertising assets, and press releases. Oversaw quality control and regulatory compliance. Managed staff and created corporate reports.

Education

Strategic Communication

Master of Arts

Washington State University

Studied all aspects of marketing and marketing strategy for corporations and brands. Focused on all aspects of great marketing, from video editing, content creation, SEO/SEM, legal, the neurological effects of advertising, and the studies of messaging on societies.

Web Technologies

Bachelor of Science

Bellevue University

Focused on the history and structure of the internet, websites, and how companies use them the best. Build websites, databases, server environments, and more. Learned code including HTML, CSS, PHP, Javascript, C+, Python and more. Created and tested applications with Linux and Windows environments.

Digital Professional Skills

Data without context is just numbers. It’s best to be able to lead a digital marketing strategy when you have experience and background in the technology that will get you there.

Website CMS (WordPress, Sitecore, etc.)

Pay Per Click (PPC)

Social Media Strategy

Video Editing (Premiere, After Effects, etc.)

Email Marketing

Web Coding (HTML, CSS, PHP, more)

SEO/SEM

Adobe CC (Photoshop, InDesign, Etc.)

CRM (Salesforce, Hubspot, etc.)

Web Analytics (Google Analytics, more)

Awards & Accomplishments

Website Of The Year

Nebraska Broadcasters Association

Golden Mouse Award

Congressional Management Foundation

Most Influential Twitter

Fast Company Magazine

FranTech Presenter

IFA Frantech

Projects & Activities

Honored to take my skills outside of the workplace. I am a board member, volunteer, and contributor to these organizations.

Months in Professional Marketing

0 +

States Lived In

Cups Of Coffee/Month

0 +

Laptops Running

Hello, I am Brandon